Mindful Minimalism is going to be big news in 2024, according to independent tile specialists Porcelain Superstore.

The retailer – which specialises in beautiful porcelain and ceramic tiles – believe homeowners are going to be taking a more curated view when it comes to designing their living spaces, prioritising homewares with a purpose as well as aesthetic appeal.

Abbas Youssefi, Director of Porcelain Superstore, said: “Minimalism was a huge trend 20 years ago. But as more people started welcoming the world into their homes via social media, it brought with it a maximalist shift in an attempt to wow.

“But now we are seeing a move to a more considered approach. Homeowners are looking for calm and are buying with intention, finding pieces that look great and serve a purpose. We are not going to see a return to the starkness of noughties minimalism, instead we are looking at a more mindful approach.”

Typified by clean lines, natural materials and more neutral shades, Mindful Minimalism is all about living more intentionally – investing in timeless pieces that will last.

Here Abbas picks his favourite designs from Porcelain Superstore’s collections – all of which will inject a dose of Mindful Minimalism wherever they are used.

CASTELLO BEIGE PORCELAIN TILES
£48 per square metre

With artfully chiselled edges and a unique flagstone size, our Castello tiles are the kind of stone flooring you’d expect to find in a converted barn or Tuscan farmhouse. Their warm colouring, varied tones and lived-in styling are just perfect if you’re after flooring that’s full of character and soul.

ZELLIGE PEARL WALL TILES
£49.80 per square metre

The inspiration behind this new range is the gorgeous handmade terracotta tiles found throughout Morocco. And like the originals, Zellige has an irregular, almost shimmering finish that’s full of life and character.

“We are not going to see a return to the starkness of noughties minimalism, instead we are looking at a more mindful approach.”

Abbas Youssefi, Porcelain Superstore

HARPER WHITE WALL TILES
£67.20 per square metre

You’ll often find us waxing lyrical about the virtues of white tiles, but Harper White takes our ardour to the next level.
With a beautiful satin-smooth glaze and rustic texture, these tiles are full of charm and character. They’re warmer than most other white wall tiles, thanks to subtle colour variation between the individual pieces.

OSLO OAK FLUTED WALL TILE
£48 per m2
Looking to give your bathroom a beautiful East-meets-West makeover? Then you’ll love these wood effect wall tiles.
A modern take on slatted panels, they feature a gentle fluted texture with a warm oak grain. With the character and warmth of timber, they’ll make your room feel cosy, while still offering a contemporary finish.