Eleanor Bowmer, Founder & Director, has unveiled her latest home decor series in partnership with Pure Table Top, the Electric Coast collection, set to launch in June. The new line features a playful assembly of hand-drawn icons such as palm trees, lips, and the iconic eye, designed to embody the 2024 trend of “Creative Confidence.”

This vibrant range combines retro aesthetics with expressive patterns and prints, injecting energy, life, and expression into kitchen and dining spaces. The collection sports an American-inspired color palette with hues of sugar pink, ocean blue, khaki green, and a hint of ochre, each piece promising a mood-boosting burst of color reminiscent of nostalgic summer sunsets and family gatherings.

Reflecting on her inspiration for the collection, Bowmer shares, “This collection draws its inspiration from the cherished memories of my childhood travels across America with my family. From the dazzling lights of Vegas to the laid-back vibes of LA and scenic road trips along the coast, each moment has been an endless source of inspiration.”

She adds, “Looking back at old photographs from those adventures, I was captivated by the vibrant colours and iconic imagery. This collection feels so nostalgic for me; it’s been a joy to design, and I hope it brings that same warmth and happiness to your dinner table.”

The Electric Coast collection promises to deliver a refreshing take on home decor, blending nostalgia with modern flair, aiming to transform everyday dining experiences with its unique charm.